Fortune Cookie Craze

Formerly a strictly Chinese/American food item, Fortune Cookies have found their place in the general market mainly as a novelty snack. They are being sold in restaurants, corner cafes and even large chain stores. Fortune Cookies are also marketed as gifts in specially designed gift boxes and jars. They are ideal as desserts, snacks for any time of the day and even as small presents with customized messages at weddings, birthday parties, anniversaries, special occasions and corporate events. They are also humorous and entertaining.

Fortune Cookies as Gifts

As a gift item, Fortune Cookies have no equal in today’s market. Instead of giving away other edible or drinkable items, which are consumed and quickly forgotten, Fortune Cookies offer a delicious snack and provide a message or sentiment, which may last a lifetime. Besides the various gift boxes available, Fortune Cookies can also be added to any gift hamper, as they compliment and even enhance most products which are usually included in these hampers.

Fortune Cookies used in corporate promotions and advertising

Corporate companies in South Africa, including Standard Bank, FNB, Old Mutual, Sanlam, N1 City, Gabriel, KPMG, Price Waterhouse, Virgin Atlantic, Hyundai, SAB, Pharmaceutical companies and several hotel chains use Fortune Cookies as part of their promotions and advertising campaigns. One of the biggest promotion points is that people in general are always curious about their fortune, such that the element of surprise (the fortune slip) that is within the cookie, will get their attention.

Fortune Cookie at Weddings

Fortune Cookies can be used as invitations or for thanking guests for sharing your special day.